Prinoth will debut a new comprehensive suite of products and technologies at CONEXPO-CON/AGG 2026 in Las Vegas from March 3 to 7. The lineup addresses critical industry challenges, including hidden hazard detection, operator safety on steep terrain, and digital fleet optimization.
“We have a wide range of new products to launch, ranging from industry-leading, never-seen-before technology to new products that help fill out our product line to better serve our customers’ needs,” said Tom McMahon, marketing manager, Vegetation Management North America for Prinoth.
PrinothView: Hazard detection meets modern needs
The centrepiece of Prinoth’s CONEXPO debut is PrinothView, a groundbreaking detection system that identifies hidden hazards beneath dense vegetation before they can damage equipment or delay operations. The technology sees through brush, grass, and organic matter to detect rocks, metal debris, utility fixtures, and other obstacles that operators could not previously detect while working.
Unlike LIDAR systems, which often struggle with vegetative cover and high-dust environments, PrinothView employs advanced sensing technology proven in defense and agricultural applications but never before applied to mulching operations.
According to Prinoth’s internal research, the average mulching machine encounters approximately four damage events per year from hidden objects, with repair costs ranging from $1,000 to more than $10,000 per incident and averaging around $2,000.
Beyond equipment protection, the system prevents costly damage to utility infrastructure, including pedestals, ground-level substations, and transformer boxes. Such incidents can leave customers without power and create significant liability exposure for contractors. PrinothView will be deployed in the field in 2027.
“This technology eliminates the need to send out an operator or an additional employee to walk the area first, looking for hazards,” McMahon explained. “Even with spotters, human error means you can only see so much of what’s covered in grass and brush. PrinothView delivers unprecedented accuracy in detecting what’s hidden under that vegetation.”
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